Sarah Tomerlin Lee

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Sarah’s clients at Hockaday included the silver manufacturer Reed and Barton and the U.S. Government, for whom she created three booklets. The first of these booklets, “Sterling to Live With,” was published by the Sterling Silversmiths Guild of America. The 47-page booklet targeted the newly married woman outfitting her new home with a set of sterling silver flatware, giving advice on what to buy and how to care for it, along with a history of American sterling silver and a reference guide for sterling silver marks.

In the fall of 1964, Sarah left Lord & Taylor to become Editor in Chief of House Beautiful. When asked about her shift from a department store to a home decorating magazine, Sarah simply described the move as her “shift from Fashion to Home Fashion,” from clothing for the body to clothing for the home.

This brochure announced Sarah becoming editor of House Beautiful.